We recently did a webinar to IALC members about social media survival tips, and thought it would be great to turn the webinar in an article to share with you.
It is vital now more than ever to be...
81% of shoppers conduct online research before buying. This fact came from a survey in 2014, so in 2020 this number will have definitely increased, and even more so during self-isolation due to COVID-19.
This...
As a result of COVID-19, all businesses in international education are seeing a dramatic short term impact that will reshape the industry in the future.
Most people we have spoken to suggested they...
We talk a lot about SEO and there are endless checklists out there. One of the items is always around optimizing pages and articles with keywords.
So things like making sure your keyword is in the...
The past 3 weeks have seen impressive efforts by educators worldwide to transfer tuition online due to enforced closure by COVID-19.
We have all seen the video and social media content showing teachers...
During the current time
when the Covid-19 pandemic continues to develop and we are all self-isolating,
it is vital to continue to communicate effectively.
Your alumni and your existing
student population...
You may by now be settled into working from home, surrounded by your friends or by your family, forming ‘regular’ schedules for your kids and trying to stay positive and make the very best from a difficult...
During this unprecedented period of reduced social contact and self-isolation, many are going to be working from home for the first time. I have worked largely from home for the past 4-years. I never...
The use of social media influencers has become more common in international education as educators realise the potential for online engagement to be given a big boost by connecting with thousands of...
But before we start, what are Chatbots?
Chatbots use natural language processing (NLP), the same tech that forms the basis of voice recognition systems used by Amazon’s Alexa and Apple’s Siri.
Chatbots...